Timeless and seasonless collections, each built on the previous one to beautifully work across every moment. We don’t follow trends. The trends often tend to follow us. Our durable, high-quality designs are here for the long run.
Fashion shouldn’t cost the earth.
Sustainable, without compromising on style or quality
Climate change and the destruction of our natural environment are all too real. Everyone all over the world, regardless of what country you’re living in, is experiencing the effects of global warming at alarming rates. Unpredictable extreme weather patterns and rising sea levels are just a few of the catastrophic effects. At the same time, we are also becoming more and more aware of systemic social injustice. Racism, modern day slavery, and gender inequality are just some of the illnesses of the societies we live in.
Fashion has to do a whole lot in all of this.
“Our planet doesn't have enough natural resources for us to keep doing what we've been doing. That's why we need to do things differently.”
How much do we contribute to the climate change?
The fashion industry is cited as the second most polluting industry in the world with its carbon footprint larger than all international flights and shipping combined. This parameter estimates the influence of greenhouse gas emissions on global average temperature changes and their consequences on the world's climate over a century. It’s an astonishing statistic. The large-scale harvesting of natural resources like cotton and the massive amounts of water used and polluted from fabric dyeing are just a few of the fashion practices that are to blame for this.
There are human beings behind the clothes we wear.
On top of this, fast fashion prices are, in fact, so low because of the exploitation of garment workers throughout their global supply chains. Modern day slavery is real when fast fashion brands barely pay the workers who are making the clothes they sell in unregulated and dangerous working conditions.
It’s sad to think that beautiful clothes sold at shiny shops can be the product of environmental and social exploitation.
You are what you wear!
However, we at JANE LUSHKA are here to make a POSITIVE impact on today’s society. That's why we pay special attention to our production and its consequences. We offer you stylish designs with consideration for our natural resources and the people who make our collections.
As consumers, you have the power to make a difference by shopping consciously and supporting sustainable fashion!
At JANE LUSHKA sustainable fashion means using organic materials. We focus on timeless wardrobe items that are made to last and don’t come with an over the odds price tag. You can wear our environmentally-friendly designs season after season and style them in many different ways. You can embrace your unique inner spark with our collections, without being harmful to the planet. This way you can make the most of what you’re buying!
We are adding rich fabrics, such as 100% sustainable cotton and eco-viscose, to our variety of products powerfully combined with our existing garments. And this is not all; our skilled team of designers are continually updating new fabrics, styles, and looks.
We aim to produce 20% of our entire collection from 100% recycled materials, such as recycled cotton fibres—only one of many goals for the upcoming years.
Jeans from recycled fibre
We adore femininity, but we also like to challenge the status quo. We are always looking for new fabric upgrades. That is the reason we started to develop our signature denim jeans made entirely from recycled fibres.
We want to do this together.
DESIGN WITH DISTINCTION, PRODUCE BETTER, WASTE NOTHING.
We love our planet just as much as you do. Consequently, we only work with partners we can trust. People who positively influence our production process. Those who treat our planet like you want to be treated - with care and discretion. We are continuously improving our process, from decreasing the amount of chemical and water usage, to energy consumption and waste reduction.
No waste, full recycle. Every step of the process. Every step of our lives.
Better for us, better for you
We don’t believe in excessive overproduction or gigantic stocks. By producing everything in Europe, we can easily down- or upscale our stock, depending on your demand. We listen, we talk, we anticipate. That’s how we believe we can benefit most from fashion. Happy Earth, happy you, happy us.